This is Thoughtful Design

Heirloom-Gift-300x300

Reusable Gift Wrap.

This is thoughtful design. Labels on it and a marker so it can make it to 10 Christmases instead of one. You build a relationship with this product as time passes. A relationship that’s unique to you and your closest.

As Bill Moggridge once said, “I like the concept of wearing in rather than wearing out.”

via Design Milk.

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